VaultPress: A great example of an uncommonly useful beta sign-up screen.
March 30th, 2010
VaultPress: A great example of an uncommonly useful beta sign-up screen.:
I love the MadLib style sign up screen for the newly announced VaultPress. Why? The main reason (among several) is that the line beginning with “I know you’re planning to charge about $30 a month for this” got me to *not* sign up. I love that they are not wasting my time signing me up for a service that I would never pay anywhere close to that price for. Kudos. Unless of course that’s just Automattic’s idea of cheekiness, in which case, it’s an atrocious sign-up screen.
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Maybe they are listening to you… When I just visited the sign up page it said they were planning to charge about $15 a month for it!
Weird! Also, I should clarify that it really does sound like a great service and I’m not trying to knock it. I just get my backups through Dreamhost for free so I would never pay more than a few bucks a month to have it also done somewhere else.
UPDATE: It looks like they may be A/B testing the pricing on this thing. The girlfriend reports she is getting $20 as the price. Ah, I love this sign-up screen all the more now! Still not paying more than $5 a month for it though.
While it is interesting looking, I don’t really like it.
It’s much more work for me to see where the fields are – imagine someone who isn’t very “techy”, they might not understand it at all.
When filling the form incorrectly, it also doesn’t really give any hints why it’s wrong.
Click-through-wise, the MicroISV on a Shoestring blog had a test with a similar style form and a “normal” form, and the normal form actually worked better for them.
I got the $30 notice too, but that didn’t stop me from signing up and saying I’d only pay $5 a month for it. Bet they are running all sorts of stats on people’s responses to the different amounts and the amounts they suggest.
When I visited the price listed was $10/month.
Hmmm, definitely some A/B shenanigans going on.
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